FRAGRANCE THAT LASTS

So much more than just softener.
Trusted by 10,000+ UK Laundry Lovers
ITALIAN ELEGANCE

Laundry perfume that stays. And stays.

Trusted by 10,000+ UK Laundry Lovers
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Free UK Delivery over £49 – fast & tracked

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Cruelty-Free & Vegan – kind to skin & animals

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100% Money-Back Guarantee – no fuss, no stress

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No Nasties Inside, 92% Sugar Cane Bottle

Italian Laundry Perfume

As Featured In

Based on 1,250 Reviews

Average Rating
4.9/5

From our customers

★★★★★

Amazing product!

The smells are just incredible, it seeps through the whole house and we've had so many compliments already. It's a 10/10 product and will now be our go-to for all cleaning!

Elise Burton
Ely
★★★★★

Just beautiful

I got a sample bundle to find which one I liked. They were all stunning

Joanne Burgess
Shenley Radlett
★★★★★

These were given as a gift to try

These were given as a gift to try, i smelt them from someone who purchased this product and they are fantastic & will recommend to anyone

Michael Collins
Rushden
★★★★★

Easy to order & payment fast delivery…

Easy to order & payment fast delivery beautiful selection

Jacgui Whitehouse
Cannock
★★★★★

Love it

Love it. Buy it for my pet items and sofa covers. Everyone comments on how lovely they smell.

Louise Keane
Swadlincote
★★★★★

Quick delivery

Quick delivery. Brilliant product. I purchased two laundry fragrances. Beautiful.

Samantha Muir
Broxburn
★★★★★

Superb scents stays on clothes longer…

Superb scents stays on clothes longer than any off the supermarket shelf fabric conditioners will stick with these beautiful little canisters of freshness.

Mark Harrison
Taunton

Family first!

  • Vegan & Cruelty Free
  • Plastic-free packaging
  • Free from parabens, sulfates, and harmful chemicals
  • Lovingly made in Italy
Our commitment
Italian Laundry Perfume | Love For Laundry

Our Certifications

Natural Products
Bio based products
Not tested for animals
Vegan Products

Transform Your Laundry Routine

  • Just a few drops per wash
  • Long-lasting fragrance for days
  • Inspired by high-end perfumes

Clean laundry, clean conscience.

  • Plastic-free packaging
  • Eco-conscious production
  • 🇮🇹 Artisanally crafted in Italy

Frequently Asked Questions

Add Laundry Perfume to the fabric softener tray along with your regular detergent.

We recommend 5–10 ml per wash, but you can adjust for your ideal scent strength.

No, it’s not necessary. Softener can fade clothes; if you use it, choose a neutral scent.

Yes, just add a capful of Laundry Perfume to the water.

It can be added to mopping water or textiles, but it’s designed for washing machines.

Follow us on Instagram
@loveforlaundry.uk

5,830 followers

Be inspired by how our fans transform their laundry routine with our irresistible scents!