FRAGRANCE THAT LASTS
Laundry perfume that stays. And stays.
Free UK Delivery over £49 – fast & tracked
Cruelty-Free & Vegan – kind to skin & animals
100% Money-Back Guarantee – no fuss, no stress
No Nasties Inside, 92% Sugar Cane Bottle
As Featured In
Based on 1,250 Reviews
Laundry Perfume – Long Lasting Fragrance
Discover luxury Italian laundry perfume with a long lasting fragrance that stays fresh for up to 12 weeks.
Designed as a powerful scent booster, just a few drops transform your laundry into a premium fragrance experience.
✓ Long lasting scent up to 12 weeks
✓ Made with premium fragrance oils
✓ Vegan & cruelty-free
✓ Suitable for all fabrics
Loved by 10,000+ customers
Free shipping on orders over £45
Important Notice: Our product is highly concentrated, so be careful not to spill it on the outside of the washing machine. Essential oils can affect plastic: clean immediately if spilled!
From our customers
Perfume For Laundry
View allFamily first!
Our formulas contain no toxic or carcinogenic substances. They’re safe for both little ones and grown-ups alike. A fragrance experience you can welcome into your home with complete peace of mind.
- Vegan & Cruelty Free
- Plastic-free packaging
- Free from parabens, sulfates, and harmful chemicals
- Lovingly made in Italy
Our Certifications
Transform Your Laundry Routine
Not just laundry – a lifestyle. Love For Laundry transforms the everyday task of washing clothes into a luxurious ritual.
Just a few drops per wash
Long-lasting fragrance for days
Inspired by high-end perfumes
Clean laundry, clean conscience.
Made in Italy with sustainability in mind, our perfumes are as kind to the planet as they are to your clothes.
Plastic-free packaging
Eco-conscious production- 🇮🇹 Artisanally crafted in Italy
Frequently Asked Questions
Add Laundry Perfume to the fabric softener tray along with your regular detergent.
We recommend 5–10 ml per wash, but you can adjust for your ideal scent strength.
No, it’s not necessary. Softener can fade clothes; if you use it, choose a neutral scent.
Yes, just add a capful of Laundry Perfume to the water.
It can be added to mopping water or textiles, but it’s designed for washing machines.